How to write a good marketing cv - sample

ANURAG SAXENA
E-Mail: anu***@rediffmail.com
Mobile: 09*********

Career Summary

- Result oriented, creative professional with 5 years of work experience in the field of marketing.
- Currently working with ABC Co. Ltd. as Marketing Manager.
- Experience in heading various ATL and BTL marketing activities.
- Good knowledge of markets in various demographic regions of India.
- Proficient in getting various marketing collaterals developed and in dealing with the advertising agencies and vendors.
- Proficient in handling the promotional events like trade shows, exhibitions, seminars and conferences.
- Effective Media Planning and budgeting.
- Effective communication skills coupled with strong interpersonal skills.

Personality Traits

- Creativity
- Strong leadership skills
- Effective communication and interpersonal skills
- Strong negotiation skills
- Ability to anticipate in advance
- Strong analytical and problem solving skills

Skills Set

- Establishing short / long term budgets to achieve business targets as per organizational strategy
- Developing marketing calendars, planning marketing budgets, seasonal campaigns & demographic promotions etc.
- Analysing the effect of various marketing activities in achieving the desired result.
- Fostering and managing relationship with various media houses, advertising agencies and vendors.
- Overseeing BTL marketing planning and execution
- Developing various online and offline marketing collaterals like brochures, POPs, newsletters, print ads, banners, online ads etc.
- Conducting market survey to ascertain the customer satisfaction
- Conducting regular studies about the competition
- Training new employees in the department
- Developing marketing reports for marketing strategic planning

Achievements

- Outstanding contribution in launch of new digital camera at XYZ Co. LTd. – successfully offered 400 test shots each in 15 cities in 15 days.
- Successfully arranged the participation of company in 5 international exhibitions in 2 months.

Employers

- Currently working as Marketing Manager for XYZ Co. Ltd. since Oct- 2008
- Worked as Marketing Executive for ABC Co. Ltd. from Jan 2007 to Sept 2008

Academic Qualifications

MBA – Marketing from XYZ University in 2006
B.Com from XYZ University in 2003.

Personal Details

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