What is publicity?What is the difference between promotion and publicity?

What is publicity?What is the difference between promotion and publicity?



Publicity is about getting others to know more about your organization and its business. Its objective is to gain more name and fame in the public.

Promotion is much more vast in scope as compared to publicity which is just one aspect of promotion. There are other areas in promotion apart from publicity, which includes advertising, sales promotion,public relation, personal selling and direct marketing as well.

Eg. If a film is to be promoted, film producers would use all of these tools both before and after its release and for publicizing it, it would use publicity stunts much before the film gets released.
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