What is the difference between International and domestic marketing?

What is the difference between International and domestic marketing?


Intenational marketing is much more complex than domestic marketing. When an organisation crosses its borders, it goes beyond its nation to which it belongs and thus internationalises its business operations.Domestic marketing has its customers from the home country only and has to deal with a single culture while international marketing has its business operations in more than one country and and has to deal with multi cultural aspects of business.
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