Define Communication, Mass communication, Mass Media, Culture

Define - Communication, Mass communication, Mass Media, Culture

Communication - It refers to a message which has been originated from a source /sender who send or rather encodes the data which is then received by and decoded by the target/receiver. In simple words it is the process by which humans send and receive information amongst each other.

Mass communication - Refers to the message sent by a person or a group to a large anonymous audience through a specialized medium or a transmitting device.

Mass Media - Refers to a particular specialized part of the media which is designed to reach a fairly large number of target audiences. Mass media in other words is the medium by which mass communication takes place.

Culture- Refers to the totality of socially transmitted behavior patterns, arts, beliefs, institutions, and all other products of human work and thought.
What are the various elements of mass communication?
The elements of mass communication are public who has to be communicated with.......
What are the various media used for mass communication?
Print-Newspapers and magazines, Audio visual- television, radio, films.......
What is the importance of mass communication for a company?
A company is usually engaged in the process of creating and then selling products or services to earn profits........
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