At an event organised by the India Post, commerce and industry minister Nirmala Seetharaman and telecom minister Manoj Sinha released the coffee scented stamps at the General Post Office in Bengaluru on 23rd April, 2017.
The stamps, which are being printed at the India Security Press, will be priced at INR 100. Already, one lakh stamps have been printed for sale to collectors.
These stamps will be made available at the Philately Bureau, Bangalore General Post Office, and all other head post offices.
Bhutan was the first country to release aromatic stamps in 1973.
New Zealand, Thailand and Switzerland joined in later.
In 2006, India introduced its first aromatic stamp, with INR 15 sandalwood-scented stamp where 30 lakh of these sold out within two weeks.
In 2007, rose-scented stamps were released in four varieties of flower namely Jawahar, Neelam, Delhi Princess and Bhim, each priced at INR 5 and a jasmine fragrance in 2008.
