What are the functions of retailing?

What are the functions of retailing?


The functions of retailing include :

a.Sorting :The items are arranged in order by the retailers so that the customers are able to locate and pick up their needed goods easily.

b.Storage: The retailer holds stocks of goods and thereby meets the day-to-day needs of the consumer.

c.Channels of communication: The retailer spreads by word-of-mouth communication, valuable information to the customers about the product.

d.Transportation: Nowadays, small grocery stores are undertaking the work of door deliver orders in case of durable goods.
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