What is Marcom? - Marketing communication
What is Marcom? Marcom is an acronym for “Marketing Communication”. It is a kind of promotional tool using different media like print, radio, television, direct mail, internet to reach target audience for creating awareness about any product/service in the market place.
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Responsibilities of a person working in MarcomThe various responsibilities of a person working in Marcom are as follows: Crafting an effective communication messages to the target audience and implementing the same using different media starting from Internet to newsletter..........