Increased popularity for Kaun Banega Crorepati - knowledge or money?

Increased popularity for Kaun Banega Crorepati – to gain knowledge or a lust for fame and money?


Introduction

The Television industry is currently featuring the Season 8 of Kaun Banega Crorepati. There were many other programmes on the same lines which were presented on various channels, but this very first one has stolen the hearts of the millions of Indians. The charm of Amitabh Bachchan had captivated the people of all age groups. No other similar programme could match or patch up to compete the level of this game show. This game has knowledge, entertainment, rewards and more importantly the chance of getting famous and meeting the millennium star. Though there are a lot many reasons for this show getting back every year reaching up till Season 8, what could be the actual reason of the increased popularity for Kaun Banega Crorepati – to gain knowledge or a lust for fame and money?

Knowledge

- The programme has a rich collection of questions which definitely increases the intelligence.

- Majority of the audience being the once sitting at their home to pass their time only have motive to gain knowledge while wtching this programme every day.

-The show has a bizzare collection of questions which covers the people of different intellectual levels.

- The knowledge and talent of the host is the key reason to keep up the viewer strength. The Television programme rating of this programme is maintained at the best level due to the knowledgeable presentation by the Millennium Star.

- The programme not only covers the ones sitting at the arena, but keeps the audience at the theatre, the near and dear ones of the participants and the audience at home into the loop with an alertness. They have the questionnaire for everyone to participate and be a part of the programme.

Fame and Money

- It is more importantly the money, the cash prize that attracts people towards this programme. Winning a crore by answering a mere set of few questions could be a golden opportunity.

- The next most captivating point being the host himself, Amitabh Bachchan, the millenium star. Many people participate just to see and converse with a star of great repute.

- The knowledge that the anchor shares is all the learnt for the show and nothing is real in the show.

- A person gets famous in his circle just by getting to the ‘hot seat’.

- The audience at home are also given the chance to win the rewards by answering the questions. Hence they get glued up to the programme just in the lure for money.

Conclusion

Kaun Banega Crorepati, the title itself re-iterates "the game of money". The present generation is more towards gaining easy money rather than looking out to shape their intellect. The programme not only provides general awareness but also tests the presence of mind of the individual into action. The people definitely are more attracted towards money, though we cannot categorise everyone under single head. The tendency and aptitude to gain knowledge is equally found among the people sitting in front of the television every day.
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    Discussion

  • RE: Increased popularity for Kaun Banega Crorepati – knowledge or money? -Teena Bhatia (09/05/14)
  • There is no doubt that all the seasons of Kaun Banega Crorepati have generated a huge success. No sequels of other shows have received such great heights every time with every season. And again the show is back to recreate the magic on television fans.

    KBC gains its popularity from a number of factors. It is a game of knowledge where people earn knowledge and money through fun. It is the uniqueness of show. The show cannot be restricted in the boundaries of knowledge or money. It is much more than that. It is the platform which allows people to make their dreams come true. They have to use their knowledge to make money. So, how knowledge and money can be separated from each other? In all ways, they can be called two banks of river which are parallel to each other but still walk together to achieve its goal.

    Apart from knowledge and money, it is the message that show spreads make it popular. The tagline of show is 'Koi Bhi Insaan Chhota Nahin Hota'. It allows all the people from all the groups from all the races to come and become a part of show. The people from the most backward places come and ahead to use the opportunity and space. It is the magic of Kaun Banega Crorepati.

    Also, this season, the show has started with a new message of eliminating racism and alienation linked with the North Eastern states. The promo of Kohima made a significant impact on the viewers. So, the fact is the way it connects with common man makes it popular in the nation.