What are the different types of media used in advertising?

What are the different types of media used in advertising?


The major media generally used by companies for advertising their product are:

I.Broadcast media: comprising of radio and television.

II.Print media: comprising of newspapers and magazines.

III.Outdoor advertising : which is done though billboards, displays ,electric boards and has often been protested by environmentalists. Such advertisements may also be seen in buses and moving vehicles.

IV.Online advertising : via emails etc.

V.Other media : like movie halls, in flight commercials, yellow pages, pamphlets etc.
Post your comment